Last year around this time Lil Nas X was riding high off “Old Town Road.” He had just attended his first-ever MTV Video Music Awards with eight nominations. He rocked a shimmery silver-sequined suit by Christian Cowan. The Prince-inspired look showcased a cropped jacket, matching silver cowboy boots, and a frilly lace top. It doesn’t matter if he was on any best-dressed lists or not, he certainly stood out from the crowd. Now a year later, he’s joining hands with Christian Cowan once again for a Spring/Summer 2021 collection.
Lil Nas X, the Punk Rock Collection For Everyone
The offbeat rock collection is motivated by the queer community’s drag and ballroom cultures. None of the looks are meant particularly for men or women. And this the eye-catching campaign features Heidi Klum, Jade from Little Mix, and a parade of LGBTQ+ icons, including Amanda Lepore, Marc Jacobs, and Violet Chachki.
It’s a magnificent move by Lil Nas, who must have had everyone from Gucci to Walmart banging on his door over the last year, offering fashion campaigns, capsule collection, and collab options. Instead, he picked Christian Cowan. Why?
“looks are so in between the sexes, I like how he’s so free with it,” Nas said in an interview.
A Tribute To LGBTQ Community
The clothing line not only pays tribute to the freedom of queer culture but through it. But Li Nas giving back to queer youth. Following Black Lives Matter protests and the discussions those protests led to surrounding Pride celebrations, Nas and Christian were bound to use the collection to support the LGBTQ+ community’s Black trans women.
Speaking with Vogue, he says: “The trans community, especially the Black trans community, is one of the most looked down upon groups in the entire world, and the least cared for.”
The Design Of The Collection That Began Over FaceTime
Li Nas and Christian began designing the collection about a month and a half ago over FaceTime sessions. Also as the project evolved they decided that 100% of the proceeds will benefit Black queer youth in Nas’ hometown of Atlanta. A new fund has been arranged to collaborate with Loveland Foundation, which mainly provides help and therapy for Black girls and women.